My Internship 

Xpanse Inc

Seattle-based Mortgage Technology Startup 

10 Weeks 

Summer 2021

Problem

Xpanse lacked effective marketing for their product and needed to expand their workforce rapidly and attract employees. Potential employees and potential clients needed to be catered to in the same site.

Home

Directing users to what's relevant to them 
Directing users to what's relevant to them 
Directing users to what's relevant to them 
Potential clients will click off to learn more about offerings and features
Potential employees will click off to teams or our blog 
team page.png
For each team, a page was developed to give potential employees insight into the company 
3 principles were highlighted along with a team description...
...quotes were gathered from around the company...
...and blog postings from each team were highlighted at the bottom for further reading along with our open positions

Product

Explain the problem and create credibility 

Visualize the product 

ecosystem .png
Differentiate the offerings
Convert
A "book a demo" page was added to the top bar as well as the addition of the demo form
TOP BAR.png